Private customization: identity narrative beyond functionality-Company News-GPJcasa

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Private customization: identity narrative beyond functionality

The core battleground for high-end furniture factories has long shifted from "practicality" to "spiritual resonance":


Spatial gene decoding: Designers bring spectrometers to the door, measuring the color temperature of indoor natural light to match the furniture tones


Integration of family totem: Transform the customer's family emblem into a carved pattern on the armrest


Time capsule concept: Seal handwritten letters inside a sofa, to be rediscovered when it is unsealed a century later


In a luxury housing project on the Bund in Shanghai, a high-end furniture factory customized a study for a financial tycoon. The desk has an embedded anti-electromagnetic interference layer, and the table legs are equipped with a gyroscope stabilization system to ensure that the pen does not roll off during yacht navigation.